From the music to the coloring, we went for a slightly retro feel, which fits with the kitchy host-guy and creates a cool look for an otherwise utilitarian (and outlandish!) product.
As a DP, I also had to figure out how we were going to fake out the look of two guys sitting in a car in the middle of busy, bumper-to-bumper traffic – without the budget to hire a highway. We also didn’t have the budget to build a car ‘set’ on a soundstage, nor do it all with special effects. So everything here is ‘in camera’.